Impact communications studio · Vancouver, BC
The message, the team, and the marketing plan for organizations determined to leave the world better than they found it.
A note from the founder
Will your brand leave the world better than you found it? To be a force for change, you need the right message, the right team, and a plan to carry it into the world. That is the work we do at dawn.
Amanda Leier
Founder · Copywriter + Strategist
Clients with impact
Dr. Giselle
When in-person care shut down, this Vancouver naturopath needed patients to find her online. We rebranded the practice, rebuilt her messaging, and mapped a digital strategy that made healthy feel approachable.
86 new patients in six months · +30% newsletter growth
Norm Hann Expeditions
A legend of the stand-up paddleboard community watched his expedition season vanish overnight. Together we grew the Wild Coastline Report into a community that kept his bookings nearly full a year out.
55% newsletter community growth · 90% of bookings filled
Larry Halff
A San Francisco fine-art photographer wanted his work on gallery walls, not hard drives. A brand strategy with 1, 5, and 10-year targets turned a passion into a practice.
3 shows within three months · First two pieces sold
What we do together
Research, creative, and training under one roof. Dawn assembles the team your goals call for, so you never play translator between a strategist, a writer, and a designer.
Map your marketing planBefore a single word gets written, we get clear on who you serve and why it matters. The research becomes a foundation every future decision can lean on.
Words are the product here. We write the copy that carries your mission to the people who need it, in a voice that sounds like you on your best day.
Strategy turns good intentions into momentum. We map the plan, build the campaigns, and stay beside you while the community grows.
In their words
“Not only did Amanda create a beautiful campaign; we had an incredibly successful launch and enrolled 406 students in our herbal programs within the first year.”
Gillian Marsollier
COO, Pacific Rim College Online
“Amanda had the experience and positive attitude we needed to revitalize our marketing, event and social media strategy through COVID. We also grew our newsletter audience by 25%.”
Christine Amantea
General Manager, Granville Island Kids Market
“After years of stumbling in the dark on how to launch my art career, I exhibited in two shows and sold my first piece within a month of completing my brand strategy with Amanda.”
Larry Halff
Fine art photographer, San Francisco
Meet the founder
I’m a copywriter and strategist who believes business can be a force for good. I built Dawn so purpose-driven organizations could get the message, the team, and the marketing plan their missions deserve.
Every project starts with research and ends with you equipped to keep growing on your own. That part is never optional.
Get to know AmandaMap a step-by-step marketing plan to grow your community, revenue, and impact. It starts with a conversation.
Prefer to start small? The positioning statement is free.